Hello all, resident Digital Misfit here.
Digital Misfit is a title I gave myself around work as I mess and muddle around with all things digitally good and try my best to be the best digital badass I can be (in the kindest, most Canadian sort of way). Apologies for being a bit silent lately, some [...]

Democratisation of fashion. The fashion houses are no longer sacred places where few will ever venture. The digital world changed everything about fashion-from simply changing WHO gets front row at a show (move over editors of Vogue, the Sea of Shoes blogger is wanting her space and her target is just a bit more relevant [...]

We live in a wickedly transparent world. Connectivity and the speed of information has made transparency so much more accessible to most any one with access to the internet. For example, simply enter your region code on your Dole organic banana and you will be taken to the locale, learn about their carbon neutral company [...]

Technology began as an austere, cold concept. Technology as we understand it going into 2010 has evolved so far from those fearful notions of Y2K in 1999. In 1999 computers and technology were helpful parts of life, yet still feared. Uncertainty, uncontrolled-lest we forget the sheer terror of the clock striking midnight December 31, 1999? [...]

As the year winds down, inevitably the “top lists” start to creep back into our inboxes along with copious trend reports, evaluating 2009 and predicting what the world will hold for us in 2010. While we all start to turn our noses a bit at it all (after we’ve seen the fortieth list of the day) I [...]

Now that we’ve been grounded in what this amazing period was about, it’s time to start connecting it to what’s going on right now. I believe the greater learning in studying the Bauhaus is rooted in the notion explored in 1923 by Walter Groupius: “Art and technology: A new unity“. This takes on a whole [...]

My knowledge of the Bauhaus prior to my recent visit to the MoMA was incredibly limited–I was vaguely familiar with it relative to some connections to IKEA and how they had “Bauhaus inspired” design/ethos (which I’ll discuss more in the next post), but further from that I was very much in the dark. My experience [...]

As a woman who spent much of her adult life in Southern California, where surface level beauty is critical part of everyday life, I know first hand the role of advertising and celebrity has in shaping the notion of what beauty is. The Betty Friedan in me wishes I could stand triumphantly in front of [...]

One of the biggest reasons why I got into advertising was because of my fascination with products and why I could become SO enamored, if not obsessed with simple things based on well, the way they looked. I have bought plenty of inferior products JUST because they looked so darn nice.
But what is it about [...]

Age old question. What is cool? Who is cool?What defines it? Is it worth defining?  And why the hell does it sound so incredibly cliche (and well, “un-cool) now that I’ve put it down on the page?
Cool is in the eye of the beholder. Like many things in our society, it’s not meant to mean [...]